Siemens PLM Acquires ETO Brand

Oct. 9, 2009
Rulestream helps manufacturers customize product configurations

Siemens PLM Software has acquired the Rulestream software technology and brand assets for an undisclosed price, according to a release. Rulestream is an “engineer-to-order (ETO)” program for streamlining business processes associated with custom-built products. Siemens PLM will offer the Rulestream products to its customers under the current brand name, effective immediately, and assume responsibility for future software development and support.

Manufacturers use ETO processes to respond to customized or customer-specific product configurations, to increase the number, accuracy, and “win rate” of their bids while cutting order engineering lead-time, and to optimize use of resources.

Siemens PLM is a business unit of Siemens Industry Automation division that supplies product lifecycle management software and services.

Among the manufacturing segments Siemens identifies with this initiative are power generation, HVAC, fluid-flow technologies, heavy equipment, machinery, and the automotive and aerospace supply chain.

“For more than eight years, Rulestream software has employed effective knowledge capture and reuse to help companies rapidly engineer products to customer specification. They have achieved greater engineering throughput, higher sales win rates, better margin security, shorter lead times and lower costs,” stated Chuck Grindstaff, executive vice president of Products and chief technology officer of Siemens PLM Software.

Grindstaff said the Rulestream technology’s ability to help increase revenues and lower operating cost make it “a compelling solution for the marketplace.” He claimed the ETO products would complement Siemens’ product development and lifecycle offerings.